Over analysis? Maybe, you're in Arizona, take a screen grab of the Xi'an Warriors out to the desert and find some locals on dirt bikes or ATVs and show them, do you think any would know what they are?

"Bro, who are the guys with weird man-buns and dresses?"

maybe one out of ten would recognize them as Xi'an Terra Cotta Warriors.
100% of Chinese would. Obvious,this advert was made with the China Market in mind. And as of Friday Spark/Torch was not exportable. Remember the quote from Dr. Wittels upset as to Trumps policy on American companies building factories overseas? What if the plan is to build these devices in Xi'an China and not have to worry about the State Department ITAR determination? Too much analysis?